Four explosive-growth jobs for graduates of analytics MBA programs
Social media and smartphones have created increasing amounts of data due to an explosion of tools to collect the data at more and more granular levels. The need for graduates of analytics MBA programs has never been greater as companies seek managers who understand how to sift through and interpret the massive amounts of data available.
The Bureau of Labor Statistics projects job growth in business intelligence fields to be nearly three times the overall national average for job growth. Here are four job titles for which you could be juggling multiple job offers if you earn an MBA with a business analytics concentration.
Market research analyst
Market research analysts know more about their employers’ consumers, competitors and marketplace than anyone else in the company. They monitor and forecast marketing and sales trends and measure the effectiveness of their companies’ marketing efforts. Because an MBA with business analytics focuses on understanding and evaluating data collection methods, it prepares you to interpret data and choose which data is relevant to your company’s needs and goals.
Healthcare analytics manager
Added to the fact that healthcare is the fastest job growth sector in the U.S. economy, hospitals and health systems are under enormous pressure to deliver advanced care while keeping costs down. They value the skills you learn in an analytics MBA program because healthcare analytics managers are some of the most important drivers of innovation in the industry. Healthcare analytics managers help healthcare facilities eliminate waste, fraud and abuse by developing analytics and reporting methods designed to alert leaders to the presence of these issues. They study trends to determine the emerging needs of the market and identify potential new revenue streams.
Data analytics business consultant
If you’re looking to work in consulting, earning an MBA with business analytics will put you in high demand among recruiters at consulting firms. Data analytics business consultants translate undefined business problems into data analytics problems and then solve them. They identify their clients’ data needs and use the information they collect to understand risks and find new ways to create efficiencies and profits.
Business intelligence requirements analyst
When data is interpreted correctly, it tells a story and leads companies to new markets. But all the data in the world does no good if you don’t know which questions to ask, how to gather the information you need or how to make decisions based on what the data shows. Analytics MBA programs train students to know how to use data and to what purpose. Business intelligence requirements analysts use the skills learned in an MBA with business analytics every day to understand their markets, industries and competition and drive decisions and innovation. They develop data extraction, management and reporting tools that enable them to understand the story that the numbers tell.
As the amount and complexity of data continue to expand rapidly, the job market for data analysts will continue to expand along with it. An MBA with business analytics training makes you an in-demand asset sought after by just about every industry.
“Which MBA? Driving Big Data,” The Economist, August 31, 2012.
Swartz, Jon. “In tech jobs market, data analysis is tops,” USA Today, October 5 2012.
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