Specialized MBA Program in Tennessee: Business Analytics

Tennessee is home to eight Fortune 500 companies. FedEx ranks just outside the top 50, and reported a profit in 2015 of over $1 billion. Other Tennessee companies on the Fortune 500 list include: HCA Holdings, which manages the largest hospital chain in the United States; the retailers AutoZone and Dollar General; insurer Unum; and Eastman Chemical. The Chattanooga region is home to a brand new Volkswagen plant, BlueCross BlueShield of Tennessee, a major T-Mobile call center, Litespeed Bicycles and a host of entrepreneurs. These companies are always on the lookout for new talent and qualified individuals who can help them maintain their success. An MBA provides you with a credential that communicates to a prospective employer that you are just as serious about success as they are.

No matter where you live in Tennessee, you can earn an MBA in Business online via the University of Tennessee at Chattanooga (UTC). One of the best ways to enhance the value of your MBA is to invest in a specialization. Beyond the traditional areas of specialization such as accounting, finance, manage-ment and marketing, the field continues to expand. MBA candidates can now benefit from degree concentrations that focus on growing trends in economics and business practices. Chief among these is UTC’s Professional MBA with Business Analytics Concentration.

Big Data

Business analytics is sometimes also referred to as business intelligence, predictive analysis, or data-driven decision-making. In today’s globally networked economy, companies everywhere, of every size and in every sector, must manage unprecedented volumes of information. Nearly every aspect of day-to-day business is now automated. Customers establishing profiles, marketers mapping out the buyer’s journey, floor managers updating inventories and even board members engaged in strategic planning initiatives all generate data. According to recent reporting in U.S. News & World Report, industry leaders have determined that almost 90 percent of the data that their business analysts need to process was generated within the last 5 years.

The Business Analyst’s Role

A successful business analyst must be versatile, flexible and comfortable working with very different departments within his or her organization. Business analysts collect data; mine it for insights using a variety of software tools; and craft specific policies, procedures and solutions based on what they learn. The work of a business analyst includes translating questions from management into algorithms, writing white papers, and assisting in the design and implementation of enterprise software. Business analysts thus play an indispensable role in helping companies increase the efficiency of their operations, maximize their earnings, discover new revenue streams and remain competitive.

Opportunities for Advancement

The Bureau of Labor Statistics anticipates that the demand for business analyst professionals will increase by almost 15 percent in the next decade. According to the same U.S. News & World Report article, “By 2018, the U.S. will face a shortage of as many as 190,000 people with the requisite analytical skills.” Individuals who hold an MBA in Business Analytics are uniquely poised to benefit from this growing need for workers who possess technical expertise and are capable of creative problem-solving.

UTC’s Expertise

The UTC online MBA program is fully accredited by both the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) and the Association to Advance Collegiate Schools of Business (AACSB). For six straight years, UTC’s College of Business has placed in the top tier of U.S. News & World Report’s annual rankings. The online degree program also featured in U.S. News & World Re-port’s top-25 list of fully online MBA programs offered by a public university.

Moreover, UTC’s faculty are recognized thought leaders in business analytics. Professor of Management Dr. Beni Asllani has authored a textbook titled Business Analytics with Management Science and is an expert in management information systems. Assistant Professor of Marketing Dr. Stephanie Gillison received the Outstanding Dissertation Award from the Society for Marketing Advances for her Ph.D. in Marketing at the University of Alabama. Dr. Gillison also brings real-world experience into the classroom, having consulted with clients such as Carlson Hotels and the National Grocers Association.

The Specialized MBA Experience at UTC

The UTC online MBA is both self-paced and affordable. You can complete requisite coursework even as you continue working at your current job. Further, by committing to just four additional courses, you can turn your course of study into a specialized MBA program in business analytics. You’ll learn about the basics of data warehousing and business statistics. The UTC MBA also provides hands-on experience with the technology (like SAS Enterprise Miner) necessary for quantitative analysis, exploratory and predictive models, and fact-based management. Along this degree path, you’ll still have direct access to instructors and advisors who can provide support and advice when you need it most.

Whether you’re interested in working in an emerging industry, are looking to leverage your technical savvy into a more stimulating and financially rewarding position, or thrive in environments where you’re allowed to think about the big picture, an MBA in Business Analytics may be what helps you achieve you career goals.

Learn more about the University of Tennessee Chattanooga online MBA with Business Analytics Concentration program.


Fortune 500

Downtown Chattanooga: Work Downtown

U.S. News & World Report: Use an MBA to Dive Into a Data Analytics Career

Bureau of Labor Statistics: Management Analysts

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The University of Tennessee at Chattanooga is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACS) to award bachelor's, master's, and doctoral degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097; or call 404-679-4500.

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